gorilliasagents
GorilliasAudiences: the intelligence of targeting
GorilliasAudiences analyzes your customers' and prospects' buying signals to increase conversions and reduce churn.
Its key features
Intelligent segmentation
- Analysis of intention signals and prospect behaviors
- Automatic identification of high-value micro-segments
- Multi-criteria behavioral scoring (firmographic, technographic, intent data)
- Detection of commercial opportunity windows by segment
Automated Personalization
- Generation of hyper-personalized messages by account and segment
- Automatic adaptation of content according to sectoral issues
- Optimization of nurturing sequences by behavioral profile
- Ultra-precise ABM (Account Based Marketing) targeting
Prediction and retention
- Predictive conversion models and sales cycle by segment
- Early detection of existing customer churn signals
- Personalized retention action recommendations
- Upsell/cross-sell potential scoring by account